The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Agency Rankings
Deutsch / Los Angeles
Client
Title
Category
Award
Points
Baby
Agency: Deutsch / Los Angeles
Client: Volkswagen
Category: Consumer Television / :30/:25 - Single
Points: 25.0
Perfect Pop
Agency: Deutsch / Los Angeles
Client: Pop Secret
Category: Mobile Applications/Sites / Services/Utilities
Points: 15.0
Perfect Pop
Agency: Deutsch / Los Angeles
Client: Pop Secret
Category: Other Digital Solutions
Points: 5.0
Volkswagen SmileDrive: A Google Art, Copy & Code Project
Agency: Grow / Norfolk + Deutsch LA / Los Angeles + Google Creative Partnerships / Mountain View
Client: Google, Volkswagen
Category: Mobile Applications/Sites / Social Networks/Community
Points: 5.0
Volkswagen SmileDrive: A Google Art, Copy & Code Project
Agency: Grow / Norfolk + Deutsch LA / Los Angeles + Google Creative Partnerships / Mountain View
Client: Google, Volkswagen
Category: Mobile Applications/Sites / Durable Goods
Points: 5.0
Dollar Cravings Menu
Agency: Deutsch / Los Angeles
Client: Taco Bell
Category: Radio / Consumer - Campaign
Points: 5.0
Feeling Carefree
Agency: Deutsch / Los Angeles
Client: Volkswagen
Category: Consumer Television / :30/:25 - Single
Points: 5.0
Mask
Agency: Deutsch / Los Angeles
Client: Volkswagen
Category: Consumer Television / 60 Second - Single
Points: 5.0
Client:
Volkswagen
Title:
Baby
Category:
Consumer Television / :30/:25 - Single
Award:
2014 Advertising Gold Pencil
Points:
25.0
Client:
Pop Secret
Title:
Perfect Pop
Category:
Mobile Applications/Sites / Services/Utilities
Award:
2014 Interactive Silver Pencil
Points:
15.0
Client:
Pop Secret
Title:
Perfect Pop
Category:
Other Digital Solutions
Award:
2014 Interactive Merit Award
Points:
5.0
Client:
Google, Volkswagen
Title:
Volkswagen SmileDrive: A Google Art, Copy & Code Project
Category:
Mobile Applications/Sites / Social Networks/Community
Award:
2014 Interactive Merit Award
Points:
5.0
Client:
Google, Volkswagen
Title:
Volkswagen SmileDrive: A Google Art, Copy & Code Project
Category:
Mobile Applications/Sites / Durable Goods
Award:
2014 Interactive Merit Award
Points:
5.0
Client:
Taco Bell
Title:
Dollar Cravings Menu
Category:
Radio / Consumer - Campaign
Award:
2014 Advertising Merit Award
Points:
5.0
Client:
Volkswagen
Title:
Feeling Carefree
Category:
Consumer Television / :30/:25 - Single
Award:
2014 Advertising Merit Award
Points:
5.0